As the world embraces more digital solutions, your events must follow suit. The right audiovisual tools will make it easier to amaze every attendee. You’ll be able to easily engage with customers and employees alike.
Nearly every modern business event, from small-scale meetings to international summits, relies on AV innovations. In this article, we will highlight ways that audiovisual solutions can transform your events.
Creating AV-Driven Presentations
Corporate events often involve a presentation segment. For example, you might be giving a talk on a new development in your industry. Alternatively, you might be discussing the team’s recent performance or giving them awards.
With the right AV technology, you could make presentations more immersive and engaging. For example, a video wall setup lets you build a large-scale display that renders visuals in 4K.
The Need for Clear Audio
Too many companies forget the audio side of “audiovisual” technology. However, if you want an event to succeed, you can’t neglect its sound systems. For example, the event’s speakers must always be audible to everyone they’re addressing.
Here are seven ways events use audio technology to build top-tier experiences:
- Wireless microphones: Wired mics limit a speaker to one spot. If they’re moving across the stage (or the whole conference), a wireless option might be better.
- Immersive speakers: Surround sound speakers project audio across large rooms. You won’t have to worry about people not hearing you, presenters, or important sounds.
- Sound masking: Crosstalk in the audience can quickly drown out a speaker. Use sound masking to create white noise that limits the “range” of any conversation.
- Assistive listening: Your event’s sound system can connect to people’s hearing aids. If you have deaf attendees, these features can help them hear every word.
- Spatial audio: A stunning display might need certain sounds in certain places. A spatial audio system offers a far more immersive 360-degree sound experience.
- Noise cancellation: Background noise is often the enemy of any speaker. A smart noise reduction system lets you project your voice without the sounds around you.
- Translation: International events often use English as a lingua franca. However, you can use real-time AI translation to deliver talks in attendees’ native languages.
Why Hybrid Events Matter
You should always consider if a hybrid event would work for your upcoming plans. Even adding a livestream option for people who can’t be there could make a world of difference. They’ll still be “present” and could possibly even engage directly with attendees.
To make your event the best it can be, consider setting up several HD/4K cameras. These could capture the conference or event from several angles, making the livestream more dynamic.
Creating Spectacular Visual and Lighting Displays
Ultimately, you’ll want your event to amaze everyone in attendance. If it’s a product launch, a lot of the attendees could be potential buyers. At a trade show, you’ll want to make sure the guests come back next year. An astonishing visual spectacle is often the key here.
For example, you might use a video wall to create a large-scale display. With the right controller, you can seamlessly build and switch between complex screen layouts. But what is a video wall controller? These computer devices make sure the screens fit together as a single system. They won’t have any lag, and they’ll operate via simple drag-and-drop operations.
Embracing Immersive Technologies
Similarly, there are ways to boost your conference via virtual and augmented reality. In fact, VR can help you build the best possible hybrid event. Attendees could effectively “walk” through the venue and see everything in a 3D environment.
Similarly, AR lets attendees easily find their way around a space. They could, for example, scan their pass using an AR app. The app will then use the phone’s camera to guide them to the next talk they’re attending.
AI-Driven Features in AV Technology
Many new AV tools have AI features. You may use these to streamline your upcoming events in various ways.
Final Thoughts
AV technology is essential for any modern business event. Even if you’re just putting something together for your team, AV brings it to life. Plan your event with AV in mind, including which tools you’ll want to use.
